Hi,
Long time no blogging…
Here are some thoughts from this morning:
Zulo is our current-major project at Vaya. Its a wiki-style site dedicated to young people interested in Free and Open Source related technologies and topics. When we decided to create Zulo we knew that there weren’t going to be millions of users for the site. Not because its a low-quality content site but because its in Hebrew and because Free and Open Source aren’t major areas of interest for most teenagers at Israel. Nevertheless we believed that the few interested people who were into Linux, would create valuable, high-quality content, and that over time a small community would evolve.
But Zulo is just an example for sites or other content places over the web that create content that will never have, and is never meant to have, a large group of users. The problem with such sites is that they never reach the charts (on sites such as Digg, Technorati and others), they remain unknown , even if their content is high-quality. Thats because sites such as Digg are all interested in the number of recommendations or connections the site generates, and not necessarily the quality of the content produced, and the long tail remains untapped…
Which brings us to the next problem…The opinion of Moshe does not count as the opinion of Jacob, and the difference between what Moshe tagged as important and what Jacob tagged as worthy is becoming ever more important.
Information overload is everywhere, sites such as Outbrain offer to assist with overcoming RSS overload by providing users with recommendations about which of the contents on their RSS is truly worth their read. However the fact that 100 people voted for that peice of content is not always reassuring.
What ToDo?
Phase I: Acknowledge that Moshe’s vote does not necessarily have the same value as Jacob’s…
Aggregate information from wherever possible (social sites?) and find the best experts in varies topics (it all depends on the criteria set…).
Phas II: Seamless rating process
Allow those proven-experts to rate content in their area of expertise. This should somehow become a seamless operation (while reading an article these experts exclusively get the Stumbleupon thumbs…). Even offer your experts something for participating.
Phase III: Become a Jacob Follower…
Allow the user to choose the expert groups of his liking at sites such as Stumbleupon or Outbrain. Or somehow mash-it-up with Twitter so readers (signed-up to an RSS reader) know, who they are following and can be sure that in that specific area its worth their read.